WITH PAUL BAKAUS

SHARING YOUR WEB STORIES ON SOCIAL

NO.22

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Instagram logo
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Why you should share on social.

Host Paul explains why you should share your Web Story on social plattforms.

Host Paul explains why you should share your Web Story on social plattforms.

These tips make sure your stories perform well and funnel readers back to your website.

SHARING ON TWITTER

TWITTER

Ensure your story includes the Twitter Card metadata.

Check, if your poster looks good on Twitter.

Use the Twitter Card validator for a preview.

SHARING ON INSTAGRAM

INSTAGRAM

There are just two link possibilities.

Put a link to your Web Story in your bio and give a hint to that link in your feed post or story.

1.

INSTAGRAM

Use "swipe up" in Instagram stories.

2.

But "swipe up" is only available with a creator or business account, more than 10.000 followers or a "verified badge".

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Host Paul talks about stories in stories.

Host Paul talks about stories in stories.

INSTAGRAM

Were experimenting with swipe up on our Google Web Creators Instagram account.

Example of a instagram story that links to a Web Story

Example of a instagram story that links to a Web Story

What about "no teasers"?

Host Paul explains why teasers in instagram stories are fine.

Host Paul explains why teasers in instagram stories are fine.

SHARING ON FACEBOOK

FACEBOOK

Before sharing your Web Story via Facebook better use the Sharing Debugger to check if the right metadata is available.

Screen shot of the Sharing Debugger

Screen shot of the Sharing Debugger

SHARING ON PINTEREST

PINTEREST

Use Rich Pins which look more prominent.

Experiment with  Story Pins which can have links and multiple pages.

Animation showing pinterest story stories with different links.

Animation showing pinterest story stories with different links.

Share your Stories with us!

Host Paul like to see you web stories on YouTube.

Host Paul like to see you web stories on YouTube.

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