This week on
Kevin Espiritu from epicgardening.com
THIS IS KEVIN ESPIRITU
Didn’t grew up as a gardener
Funded college degree by playing online poker
Was part of two startups
This is epicgardening.com
Why did you think the web needed more content about gardening?
THOUGHTS AT THE BEGINNING
First I was solving gardening problems for myself.
All the terminology on other sites was just for gardening experts.
The good information about gardening was hard to find.
So Kevin started a blog.
What was one of the first learnings about growing your business?
Focus on what the audience want.
An affiliate link example:
Let's take a look at how Kevin grew his YouTube channel.
EPIC GARDENING ON YOUTUBE
Over 60 Million views
Over 1 Million subscribers
First steps were easy:
Making videos specific for YouTube.
What's your tip on how to grow a YouTube channel?
OPTIMIZE FOR THE AUDIENCE FIRST THE ALGORITHM SOLVES ITSELF.