5 Steps to write outstanding product reviews

CREATOR SPOTLIGHT WITH KAYA MARRIOTT

CREATOR SPOTLIGHT WITH KAYA MARRIOTT

THIS IS Kaya Marriott

Creator of "Comfy with Curls", a blog about natural hair.

Beauty, fashion, lifestyle and content creation blogger.

Born and raised in Vancouver.

Step 1: Keyword research

Optimize blog post for SEO (e.g. with Keysearch.co)

Thank the brand for sponsoring/gifting.

Make clear when a product is sponsored or gifted.

Mention that all thoughts and opinions are your own.

Step 2: Disclosure

VIDEO PLATFORMS

Step 3: Subheadings

Step 4: Add photos

Step 5: SEO check

Relevant keywords included?

Alt text added to photos?

Let's take a look at the basic structure of a product review

Intro to the collection (if applicable).

Intro to the brand.

Deep dive into the product (objective and subjective look).

Basic Structure

Summary of target audience.

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How to keep posts relevant

Schedule regular audits.

Try to create posts that are evergreen content.

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