WHY AND HOW YOU SHOULD EMBED WEB STORIES ON YOUR WEBSITE
A lot of creators assume that once you hit the publish button on a Story, it gets uploaded to Google Discover and Google Search.
THE BIG MISUNDER-STANDING
Web Stories are web pages and don't get uploaded to Google.
New web pages become part of your own website, wherever you host it.
Google finds and indexes new pages.
So your Web Story might appear in Google search results and in Google Discover – but there is no guarantee.
An effective solution to increase your chances for steady traffic to your Stories is featuring and embedding them on your website!
Users on your site discover your Stories.
Readers following your RSS feed see your Stories.
Generate traffic by linking to Stories from social media.
why you should feature Stories on your site:
to present Web Stories on your website.
Showcases a single Web Story on your homepage or inside an article.
Lets you showcase several Web Stories in one module.
Organize Web Stories by any category – like topic, most recent, or trending.
Organize Web Stories by author.
A web page that only contains Web Stories.
Readers can interact with embedded Web Stories right away – and view them full screen.
MORE ON YOUTUBE
Learn how you embed your Web Stories on your website using WordPress. Watch the full video on our Web Creators channel.