You work as a blogger or influencer and don't know what your rate should be?Let me give you a few tips.
Amount of work
Statistics (e.g. Follower count, Engagement)
Determining Fees
Usage
Production costs
Exclusivity
Types andamounts of posts
Your skillset
The client's budget
Here are 8 things you should consider.
Amount of Work
Regardless of your follower count, you should always be compensated for your time. The more you work - the more you should be paid.
Statistics
Follower Count is often the first number that shapes a creator's fee. Followed by a more detailed view at actual reach and average impressions.
Engagement (likes, comments, shares etc.)Keep in mind that a more engaged audience is likely also going to pay more attention to your content.
Conversion rateThe main goal of your client is sales? Then this metric will be very important.
Usage
Will your content be usedon your client's social channels, in print, on their website, or on a billboard? Different usage scenarios can require different fees.
Exclusivity
A brand wants you to post exclusively about their content for a certain time period? Conditions like this should affect your rate.
Types and Amount of Posts
Which content format does your client want and how many posts? Static posts, videos, stories with swipe up or blog posts require a different amount of work.
We covered a lot. But there are a few things left: